Jassim Al Wazzan Son Gen Trd Co has launched Bluebird Juice In Kuwait. Bluebird is already available in Hyper Markets,  larger Super Markets, Leading Cooperatives and smaller stores.

 

 

Bluebird” brand is owned M/S Citrus World Inc., Florida, USA, a co-operative of 1100 citrus growers controlling 65,000 acres of citrus grow.  Citrus World Inc. Unlike other juice companies, making juices is not a sideline for them; it is their only business.   They proudly say, “We own the land, we own the trees and we own the company”.  Because they own the trees, they are more selective during harvesting and select only the highest Quality fruit to make their juices. Like any other agricultural crop the taste of the fruit differs in various seasons and timings. Since Citrus World is grower and processor they can blend the various crops to one uniform taste and give a consistency in taste for it’s juices.

Bluebird is an international brand sold in 75 countries directly and their products are available in more than 100 countries

 

Bluebird Tetra Pak juices are packed in UAE under own supervision from the materials imported from USA or from their approved suppliers. Any products sourced from outside to prepare juices under Bluebird brand are  sourced only from internationally recognized suppliers who has highest standard in processing their products  All products are packed under the specifications of US Food Authorities and as per CODEX standard ( approved in USA and Europe) to make sure the highest quality of juices. There is a big difference in % of water added back to the product in CODEX standard than of regional SASO standard which is used by all the local packers.  All products are packed under strict supervision of our own production personal and checked through out the production. Samples from all productions are sent to USA for further checking.  Bluebird being an international brand, lot of care is taken to make sure that it produces a Quality product that is accepted internationally.
Quality of any product depends on the Quality of material used and the packing standard,
Bluebird orange, grapefruit, pineapple, apple juices are 100% “Pure” and “unsweetened”. Mango and Cocktail are nectars (30% juice) and added with sugar.  No preservatives are added to any of these products

 

 Mostly one can feel the difference in your mouth when one drink the juice from it’s acidity, sweetness and mouth feeling. Since all the materials used in BLUEBIRD TETRA PACK JUICES are from selected source and high quality product, most of the consumers can recognize by tasting the difference. That is why we say Taste the Quality, Taste the Difference.
So far only one product is available premium than Bluebird is FLORIDA’S NATURAL = NOT FROM CONCENTRATE JUICES.

 Bluebird Juices are covered under product liability insurance